Monday, January 25, 2010

Homework 3 Emphasis
















  1. Why is it important to design the positive and the negative shapes of a composition?

    The negative shape can make a figure look dynamic or static based on its location in an image. It also helps create illusions that appear to the eye to make it more interesting.

  2. What is the difference between representational shapes and abstract shapes?

    Representational shapes are derived from specific subject matter and strongly based on direct observation. Abstract shapes are derived from visual reality but are distilled or transformed, reducing their resemblance to the original source.

  3. What are some of the ways emphasis can be achieved?

    Create focal points in your image to give it emphasis. Emphasis by isolation tends to stand out when the focal point is placed where it breaks from the norm. Also emphasis can be drawn out by placement and where something is placed in your composition. Contrast also helps it when two or more forces operate in opposition.
  4. What kind of subjects attracts attention?

    The scaling of an object in comparison to it's surroundings, also the shape and color have alot to do with what attracts attention.

  5. What happens when there are too many focal points?

    Your eye doesn't know what to look at and the drawing doesn't stand out as much as it would if it had a major focal point.

  6. Why is emphasis important, especially for graphic designers?

    It's important because it gives prominence to part of a design.

  7. Which is more important: a strong focal point or unity?

    They are equally important. You want unity in your drawing so that things flow together but you also want a focal point to catch the viewers attention.

Wednesday, January 20, 2010

Visual Unity

















  1. How can mistakes help you learn?
    mistakes help you make the necessary corrections on your work to make it better.
  2. Why is "design" so important to visual communication?
    design creates a bridge between artistic intention and compositional conclusion.
  3. What is the best way to get creative compositions and ideas?
    design creates a bridge between artistic intention and compositional conclusion.
  4. In your own words, define the word "design"?
    a layout or plan to create something appealing to the eye.
  5. Why is composition important in graphic design?
    without a good composition you can make a great idea look bad. It's important to take into account all of factors that go into a great composition such as negative space, the flow of the image and of course the arrangement of where things are placed.
  6. What happens when a design is too unified?
    the image becomes boring because it lacks variety.
  7. What happens when a composition lacks unity?
    things won't go together at all. it would make it hard to understand
  8. How many different ways are there to create unity?
    6 methods. They are Grouping, Containment, Repetition, Proximity, Continuity, Closure
  9. How can one make compositions that are more memorable?
    Create closure in your design
  10. What does Gestalt psychology have to do with all of this?
    Artists and designers often combine all of the principles of Gestalt in a single composition.

Wednesday, January 13, 2010